A brand new year signals a fresh start for every entrepreneur, offering the golden opportunity to create healthy habits, achievable resolutions, and exciting new goals. However, a new year also comes with a long list of tasks, especially for tax professionals. It means you’re getting closer to the start of tax season, which is when you’ll be at your busiest.
Fortunately, there are many ways to make this process easier. Here are six tips to start the year right and prepare you for what’s to come:
The only way you can measure success is to set parameters for them, so make sure you set your goals for 2021 and the ways you can track them! If you don’t know where to start, ask yourself what you’d like to accomplish this year in terms of your financial goals. You can also look at your practice and determine how you’d like to improve this year, whether it’s increasing efficiency by hiring more people or looking into buying professional tax software. Working on your goals together with your staff will make sure you’re all on the same page for next year, keeping you on track for growth.
However, make sure that your goals are feasible and realistic. Once you’ve created a list of goals, develop a plan of action to help you achieve them. The more detailed you are, the better!
The new year means that the start of tax season is right around the corner, so you’ll need to revisit and refine your marketing strategy. Check your content plan and make sure you’re putting out enough to attract new clients. You’ll also want to review your marketing campaigns for relevance and refresh them as needed. As you gear up for the next year, you’ll have the opportunity to finetune your marketing strategy to perfection.
While filing season doesn’t start until the end of January, you’ll want your clients to remember you well before then. Start by reaching out to them, so they’re encouraged to make appointments with you. You can also start collecting the required documents and organizing their books to enjoy a smoother filing process. You can even offer a special deal if your clients book with you early, guaranteeing you plenty of business when you ring in the new year!
You may be a successful tax professional, but there’s always room to learn. The start of a new year is also the perfect opportunity to reconnect with your mentor and find out what they did over the past year and the holidays, inspiring you to explore new paths. You’ll also get some clarity and insight into your business, which can help you pivot it in the right direction.
There’s no better way to welcome 2021 than by being prepared for industry trends and new laws, so use this chance to read up on trends and changes in regulation. That way, you can warn your clients and give them ample time to make any adjustments. Trust us—your clients will be grateful for the heads up.
Many people focus on future planning when celebrating the new year, but it’s just as important to look back and celebrate your successes and achievements. It helps you feel grateful for all that you’ve accomplished despite an incredibly eventful and devastating year. Gratitude is an essential part of success, so take the time to appreciate all you’ve done with your staff.
Everyone is hoping 2021 will be a much better year than 2020, and there’s no better way to start the year optimistically than practicing these six tips. That way, you’ll enjoy a fresh, exciting start in your business and gear up for a prosperous new year.
Keystone Tax Solutions is award-winning tax software for preparers, offering everything you need to succeed: 100 percent cloud-based technology, a document manager, low fees, electronic or remote signatures, and many more. Get a free demo to try out our software today!
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